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Sr. Content Marketing Manager

Date: Dec 2, 2018

Location: San Jose, CA, US

Company: Cypress Semiconductor Corporation

ID

Requisition Id:- 14303

Sr. Content Marketing Manager

  • Our group partners with the business units to position products for success. We extract simple benefit messages from technical detail, and then create foundational content that is leveraged by the company. The stories we produce are clear, concise, compelling and durable.
  • Engage with business unit leaders to understand our products and technology and to craft our unique value proposition(s)
  • Intercept new product introductions to guide messaging
  • Understand our competitive position, and use that knowledge to inform strategy
  • Develop cohesive outbound marketing campaigns
  • Create foundational content (messaging document, NPI presentation, email copy, web copy) in support of campaigns, and partner to drive additional content creation
  • Up level to thought leadership for the company; gain executive-level buy-in
  • Define and enforce the corporate product and technology naming architecture

Skills & Experience

  • Dives deep and understands the technical details
  • Up levels and articulates simple and compelling benefits
  • Understands customer needs and the problems that we solve
  • Builds relationships and commands the respect of business unit marketing leads
  • Thinks analytically, strategically and objectively
  • Sells ideas, gains consensus and alignment
  • Creates engaging content (copy, presentations, video)
  • 5+ years of experience in content marketing on technical topics in a B2B environment
  • Engineering degree with technical marketing experience; MBA is a plus
  • We’re looking for someone creative, smart, energetic and motivated

Note

Cypress is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, physical or mental disability, or status as a Protected Veteran.



TO ALL RECRUITMENT AGENCIES:

Cypress Semiconductor does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Cypress Semiconductors employees or any other company location. Cypress Semiconductor is not responsible for any fees related to unsolicited resumes.


Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto

Job Segment: Marketing MBA, Engineer, Marketing Manager, Manager, Marketing, Engineering, Management

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