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Sr Product Mktg Engr

Date: Aug 22, 2019

Location: Shanghai, 31, CN

Company: Cypress Semiconductor Corporation

Job ID

Requisition Id:- 17356

Job Description
  1. The role consists of a varied workload the following are the most significant elements:
  2. Promote product (Auto MCU/PMIC/CXPI) to Tier1s and Car OEMs, manage and achieve DI&DW activities in APAC
  3. Define APAC market strategy for the related products. Collect market demand, analyze competition and define product roadmap together with BU marketing team.
  4. Manage quotation and resource to customers and distis.
  5. Find and collaborate with partners on both technical and commercial area Regular business tracking and reporting
  6. Stays abreast of changes in the marketing environment to best serve the objectives of the organization and adjusts plans accordingly.
  7. Ensures that customer project and BU milestones/goals are met while adhere to approved goals and budgets.
  8. Executes revenue attainment and customer acquisition plan to meet annual and quarterly business goals. 
  9. Researches and develops pricing policies, resolves technical issues with application support staffs and collaborate with appropriate sales channels to meet customer needs.
  1. Minimum bachelor’s degree, majored in EE or related subjects > 3 years working experiences in Electronics/Semiconductors products
  2. Technical background is MUST, automotive related knowledges would be a plus
  3. Knowledges on Auto MCU/CXPI/PMIC would be preferred
  4. Good presentation skill, capable to convince others.
  5. Fluent in written and spoken English/Chinese
  6. Willing to face pressure and have passion to win business
  7. Team work, energetic, aggressive and self-motivated.
  8. Frequent travel is required. 
  9. Strong communication ability, possess the gravitas to develop and maintain positive relationship with both internal and external stakeholders.

Cypress is an Equal Employment Opportunity employer and does not discriminate in recruiting, hiring, training or promoting, on the basis of race, ethnicity, color, creed, religion, sex, sexual orientation, gender, gender identity, genetic information, national origin, physical or mental disability, pregnancy, medical condition, U.S. military or protected veteran status, union membership, or political affiliation.


Cypress Semiconductor does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Cypress Semiconductors employees or any other company location. Cypress Semiconductor is not responsible for any fees related to unsolicited resumes.

Job Segment: Automotive

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